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UCH Survey

Survey: A Community-Based Approach to Understanding and Improving Adherence to CDC COVID-19 Guidelines:

This survey is being conducted by the University of Cincinnati and Cincinnati Children's Hospital in an effort to provide better information and resources to the general public about COVID-19 and personal safety. The results of this survey will be shared with researchers, healthcare professionals, and public decision-makers to help them better understand the public’s perspective regarding COVID-19. It will also be used to help develop factual and useful public health messages about the virus. Your participation is entirely voluntary and your answers are anonymous. At the end of this survey, if you’re interested in receiving more information about COVID-19, we will ask you to provide an email address. Finally, we will also ask if you are interested in participating in a follow up focus group or interview. If you indicate that you are willing to participate in an online focus group/interview (at a future date), you will be asked to provide an email address. Focus group/Interview participants will receive a $25 gift card.

The project, CCTST C5G: A Community-Based Approach to Understanding and Improving Adherence to CDC COVID-19 Guidelines, is headed by co-investigators Jack Kues, Ph.D., and Melinda Butsch-Kovacic, Ph.D., and is funded by the Center for Clinical and Translational Science and Training at the University of Cincinnati and Cincinnati Children’s Hospital and Medical Center.

A brief summary of the project:

· Mask-wearing and social distancing are at rates less than 50% despite wide-spread requests and calls by community leaders and public health officials. It is imperative to better understand behavior and underlying motivation in order to design meaningful messaging in this area.

· We are conducting a broad-based community survey to better understand current behavior and motivation.

· The results of our study will serve as a foundation for developing new messaging and to help overcome current barriers to increasing mask-wearing and social distancing behavior that does not overtly challenge underlying beliefs or fears

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